John Bates is a Leadership Communication Expert.
Based in human evolutionary biology & neurophysiology, John’s principles of leadership, communication, and influence show you not only what works, but WHY it works, making them easy to apply to your unique style so you can be even more effective at everything you do that involves communicating with human beings.
John trains and coaches forward-thinking leaders at global organizations like Johnson & Johnson, NASA – including all of the active astronauts, Accenture, Boston Scientific, and more. John is also one of the most prolific TED-format trainers in the world, bringing powerful executive presence, storytelling, influence and Jedi-like persuasion skills to top teams, world leaders, entrepreneurs, scientists, and those on the light side of the Force who want to have a lasting, memorable impact and effortlessly influence those around them.
John’s first book, Your Amazing Itty Bitty Guide to Being TED-Worthy: 15 Essential Secrets of Successful Speaking Based in Human Neurobiology was a #1 bestseller and continues to garner 5-star reviews.
Visit John at https://executivespeakingsuccess.com/.
Connect with John on LinkedIn to find out when his new podcast about communication comes out.
This episode is sponsored by https://trendup.media/.
Key takeaways from this episode, as highlighted on LinkedIn by listener Jean-Philippe Borel from France!:
✅ Use the present tense in a story
✅ Don’t make a point without a story (and don’t tell a story without a point)
✅ Always start a story in the middle. Avoid the chronological order. This storytelling technique is referred to as “in medias res”
✅ It’s good to write down a speech, but never memorize a speech word for word because it will not sound natural and if anything goes wrong in the middle it will be hard to recover
✅ Make post-it notes of your thoughts and review them and narrow them down to get the most powerful order for the speech (again, not chronological order)
✅ Once written, practice your speech twice a day. When the day of the speech comes your mind is free to focus on the audience
✅ Say thank you when someone gives you a compliment. We naturally tend to be awkward when we receive a compliment (it is human nature, when I receive a compliment I often say in French “De rien”, I should be saying “Merci”)
✅ At the end of the speech take the time to stand there for a moment acknowledging the audience, appreciating them, and giving them the chance to applaud you